Gift Calendar 2027: All Important Dates at a Glance

Most gifts are planned too late – not out of carelessness, but because movable holidays fall differently each year. Here are the 2027 dates with realistic lead times.

Fixed Dates in 2027

• Valentine's Day: February 14, 2027
• International Women's Day: March 8, 2027
• Friendship Day: July 30, 2027
• St. Nicholas Day: December 6, 2027
• Christmas Eve: December 24, 2027
• New Year's Eve: December 31, 2027

Movable Dates in 2027

• Easter Sunday: March 28, 2027
• Ascension Day / Father's Day: May 6, 2027
• Mother's Day (Germany): May 9, 2027 – always the second Sunday in May
• Pentecost Sunday: May 16, 2027
• First Advent: November 28, 2027

Note regional variations: In Austria, Father's Day is the second Sunday in June, in Switzerland it is the first Sunday in June. Mother's Day also falls on the second Sunday in May in Austria and Switzerland.

Retail Seasonal Dates

• Black Friday: November 26, 2027
• Cyber Monday: November 29, 2027
• Last safe ordering week before Christmas: usually the week until December 15, earlier for personalized products

Realistic Lead Times

Personalized gifts have two time components that are often underestimated: one's own preparation and production. As a guide:

• Standard product without personalization: 3–5 days
• Personalized product with own photos: 1–2 weeks including design
• Projects with contributions from multiple people: 3–4 weeks – collecting contributions is always the slowest step
• December orders: an additional one to two weeks due to seasonal capacity

Personal Dates Missing from the Calendar

Most forgotten occasions are not holidays: the anniversary of getting to know each other, wedding anniversaries in the family, milestone birthdays of friends, the first day of school, a colleague's retirement.

A simple trick: Once a year – ideally in January – set aside half an hour and enter all recurring personal dates with a reminder three weeks in advance. These three weeks are exactly the lead time a thoughtful gift needs.

Which Occasion is Suitable for What

• Valentine's Day and anniversaries: Personal gifts with a retrospective character, such as a personalized magazine about time spent together.
• Mother's Day and Father's Day: Family memories, old photos, collected contributions from children.
• Milestone birthdays: Contributions from multiple people – lead time is most important here.
• Christmas: Year-in-review formats, as the year is ending anyway.

Frequently Asked Questions

Why does the date of Easter change every year?

Easter falls on the first Sunday after the first full moon of spring. All movable holidays in spring depend on it.

When should Christmas gifts be ordered?

For personalized products, no later than the beginning of December, preferably the end of November. After that, production times and shipping risks increase significantly.

Is there a good time for gifts without an occasion?

Statistically, January and February are the months with the fewest occasions – which is precisely why a gift makes the strongest impact then.